Buildbox publishing5/17/2023 ![]() We’re seeing a wave of big enemy boss themed games in titles such as Titans 3D from Voodoo and Attack on Giants by HOMA GAMES. Who will be next for this winning formula? Voodoo acquiring… “We’re in a great position, because we would prefer to do acquisitions in 2021, but we don’t have to do any deals.” With an annual forecast in revenue of $2.6 billion for 2021, yes, $2.6 billion! CEO Frank Gibeau said Zynga was fundraising to build up a “war chest” for more acquisitions, quoting… In 2021 alone, Zynga acquired two game studios based in Istanbul - Peak Games for $1.8 billion and of course Rollic for $180 million. Whilst we weren’t really expecting anything quite like this, it does seem timely and a power move for sure. It seems quite interesting that this comes just after iOS14.5 is rolled out and all the IDFA stuff is now the new normal.Īs we predicted, the hyper casual games publishers might move to create a wider internal X-Promo network to control who see’s ads for their games. They now boast a reach of more than 700 million monthly users and 90 billion monthly advertising auctions. We earned 10’s of thousands $ with them and they were always super solid. Zynga is a Bulldog! They completed the acquisition of Chartboost for $250 million in cash!Ĭhartboost is an ad platform network that has been around since 2011 and was always our goto, first choice, for interstitials and later their direct deal network. It’s relatively difficult to spell out exactly what’s happened, so this Video really explains it way better than I could do here. Our goal mid-term was to check out Buildbox 3 and see if we could do something with Kwalee, who are really the only high tier publishers happy to work with Buildbox customers. It’s because it’s with this in mind that we really want Buildbox to be great. So, it’s safe to say Buildbox holds a special place in our hearts and Buildbox 2x is still probably the best 2D game engine there is. Needless to say however, their pricing has always been, well, interesting.Īnyways, from the 13 games we built, all were featured by Apple. It’s quite hard to imagine that the barrier to entry was completely unrecognisable to what it is today. Everything in terms of game development was a 1000 times harder. Programmers were hard to come by and expensive. In fact, I looked it up and it came in at tidy $2,675.00, but, and to be fair, it was a very different world back then. When Buildbox 1.0 was first released, it was definitely expensive. Whilst we didn’t buy in to Mayhem, it was about $10k at the time if I recall, we did release a ton of “games” with Project Zero and they did very well for us financially. They unveiled a completely new pricing structure that caused quite the storm, and for good reason.Īs many of you may already know, we were customers even before Buildbox was actually launched with what were the precursor softwares, Project Zero and Project Mayhem. This month also saw a ton of drama unfold in the world of Buildbox. With so much money sloshing around I think it goes to show that there’s opportunity a plenty in Mobile gaming! Supersonic join Voodoo, the first major publisher to release a true self serve dashboard. – Advanced analytics from A/B tests for test comparison. – Rewarded video and interstitial ad analysis. – Advanced analytics including retention, playtime, LTV and ad engagement for each geography and user acquisition channel. – Daily, monthly and annual profit for each of the published games. This is very neat indeed and certainly sounds very comprehensive. LiveGames is essentially their publisher dashboard and offers hyper casual games developers access to overall game management with full visibility and transparency into in-game metrics. ![]() ![]() This comes a few weeks after announcing their plans to go public with an $11.1 Billion Valuation! Supersonic announce the launch of LiveGames by Supersonic Studios.
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